Most people come to your Web site to find information about the purchase or sale of a House. Only admettre, your photo and graphic great website much ne go to less than avoir tools and useful content. Pure and simple, they visit your site to find information. The priority of your web page should be to present real estate important information to your visitors. Your Web site must have the tools described below, so that your visitors leave your website and find information more elsewhere. These tools are commonly called widgets. Widgets are simple HTML codes that you can insert into your web page to be placed on measurement of functional tools on your Web site.
Easy to use MLS Search tool (for buyers) to find MLS listings. You can make screens in search of your MLS broker for an easy solution, or you can make a custom IDX full implementation that looks much more pleasant and professional.
Contact me tool (for buyers and sellers) placed on each page so that they do not need to look around. This should be more than a page that shows only your phone and email. You must have an option to enable them to fill out a contact form (E-mail and/or phone a required field). If visitors do not have access to their email during the navigation of your site, this form will always leave contact you by completing their own contact information.
Monthly payment mortgage calculator (for buyers). To discover if they can afford a people of the House need to know the amounts of monthly payment for a particular home. Make sure that people can enter the amount of price and property tax home to see their monthly payments. You can find this and many other free tools on WidgetBox.com
Personal Blog site (for buyers and sellers). This is where you post information about yourself and the local real estate market. Blogs are a great way to publish information. If you keep putting content interesting to your blogs on your target area, people will be continue to return. Search engines play in favour of blog sites and they their index fairly frequently.
School information (for buyers). Many buyers is research for schools in the region before they decide to buy a House. Don't let them go to other Web sites to obtain this information. Make sure that you have an online tool that they can indicate their target location and see all the schools in close proximity with the data and reviews of the school.
Local news (for buyers and sellers) is another piece of information, most people are interested in. You can put tools live news on your web page displaying news on any subject. If you have quality news on your target area, people will find your site interesting and keep coming back.
Things to Do in your area target (for buyers and sellers). Events, entertainment reviews and "Things to do" is commonly searched topics in any area. Will showing your visitors all the things they can do in your area you differentiate from other sites to real estate agents. Restaurant reviews also give them useful information about dining facilities in your area.
What is my home worth? (for sellers) It's question number one that all sellers ask themselves. You must have an online comparison tool to give an idea of how much their House could be useful. This way to navigate away from your site to obtain this information. You must indicate that this tool is just a ballpark estimate and that they need to contact you to obtain an accurate estimate. This can be done by a widget or a tool of the zillow.com API. Tools programming API are codes to access data from Zillow.com to display information about your web page in a very personalized way. You can see an example of an implementation of the API on my own page "What is your home worth?" . Just enter an address to see the outcome.
Current mortgage rates tool (for buyers and sellers). It's good to have on your site so that users can keep track of mortgage rates. Many buyers would look at these rates to choose perfect the moment to buy a House and you should not give them any reason to go to any other Web site. You can get a mortgageloan.com/widgets/
Mortgage tax savings calculator (for buyers). It is difficult to find the tool and many sites in the real estate agent no have it, but fortunately, you can find an a WidgetBox.com thus free. The first thing that people learn about buying a home is that they will save money on their taxes, but no one tell them how. This tool will be let your customers see how much they save on their taxes by the purchase of a particular House.
These are the most important tools that any agent should have on their Web sites. Don't forget, you need people to keep returning to your site. You have useful information on your Web site that people want to see. You also need the tools above so that consumers have everything that they may need located in a Web site. Your website should be the only place to go for any investigation of real estate.
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